Premium Non-Alcoholic Beverage Portfolio
Elevated Non-Alcoholic Beverage Solutions for BC Retail + Hospitality
Curated premium alcohol-free wines, sparkling alternatives, aperitifs, and RTD cocktails for restaurants, hotels, liquor stores, and specialty retailers across British Columbia.
Whether you're building a stronger non-alcoholic wine section, elevating your by-the-glass program, or creating better guest options for modern drinkers, the right portfolio matters.
These are products that belong on shelves—and actually move from them.
Why Non-Alc Matters
Consumer expectations have changed.
Guests no longer want non-alcoholic options treated like an afterthought between cola and sparkling water.
They want quality. They want intention. They want something worth ordering.
Retailers and hospitality groups that respond well are seeing stronger customer loyalty, better margins, and a broader audience.
This is no longer a niche category.
It is a permanent part of premium beverage programs.
Featured Portfolio
Carefully Selected Brands That Actually Sell
Not every NA product deserves shelf space.
These do.
Each brand in this portfolio is selected for quality, credibility, and real sell-through potential across BC retail and hospitality.
Prima Pavé
Alcohol-Free Wine | Italy
Prima Pavé is Italy's most awarded non-alcoholic wine — handcrafted from hand-selected Italian grape varietals and dealcoholized through a proprietary, additive-free process that preserves terroir, structure, and depth. No added sugar. No chemicals. Just wine, minus the alcohol.
Founded by Certified Specialists of Wine Dejou and Marco Marano — veterans of food and wine tourism with a decade of winery partnerships across Europe — Prima Pavé was born from a genuine gap in the market: sophisticated, food-friendly, zero-proof options worthy of a real toast. The flagship sparkling collection, developed with a progressive Northern Italian winemaker, has since expanded to include still expressions Bianca D'Or and Fiamma.
With 40+ medals at competitions including the San Francisco International Wine Competition, IWSC, and Sommeliers Choice Awards, Prima Pavé has redefined what non-alcoholic wine can be — complex, balanced, and genuinely elegant. Lower in calories than traditional wine or soft drinks, and versatile enough for everything from Michelin-starred dinners to a casual charcuterie night at home.
For accounts looking to serve the full table — and the growing zero-proof consumer — Prima Pavé is the benchmark.
| Product | CSP | Case Configuration | Wholesale |
|---|---|---|---|
| Sparkling Blanc de Blancs | W21851 | 12 x 750mL bottles | $22.99 |
| Sparkling Rosé Brut | W21853 | 12 x 750mL bottles | $22.99 |
| Sparkling Rosé Dolce | Coming soon! | 12 x 750mL bottles | $22.99 |
| Bianca D'or Still White | Coming soon! | 12 x 750mL bottles | $21.99 |
| Sparkling Blanc de Blancs 200mL | W21850 | 24 x 200mL bottles | $9.99 |
| Sparkling Rosé Brut 200mL | W21852 | 24 x 200mL bottles | $9.99 |
Savyll
Non-Alcoholic RTD Cocktails | London, UK
Savyll brings the full flavour of classic cocktails — Bellini, Mojito, Moscow Mule, Paloma — to a chic, grab-and-go format with zero alcohol and zero compromise. Crafted in London, award-winning, and built for the way people actually drink now.
For retail, it's an easy yes: strong shelf presence, broad occasion appeal, and consistent LTO traction make Savyll one of the more reliable movers in the zero-proof RTD category.
Available Products
| Product | CSPC | Case Configuration | Wholesale |
|---|---|---|---|
| Bellini | W22156 | 12 x 250mL cans | $3.99 |
| Mojito | W22158 | 12 x 250mL cans | $3.99 |
| Moscow Mule | W22157 | 12 x 250mL cans | $3.99 |
| Paloma | W22159 | 12 x 250mL cans | $3.99 |
Current LTO
Regular: $3.99
Current LTO: $1.99
Muri
Fermentation-Driven Non-Alcoholic | Copenhagen, Denmark
Muri isn't alcohol-free wine. It isn't kombucha. It's something the drinks world didn't have a category for until Murray built it in Copenhagen — layered, fermentation-driven beverages designed specifically for the dinner table.
Founded after a stint at Empirical Spirits, Muri draws on culinary technique rather than winemaking convention: wild botanicals, real fruits and vegetables, multiple fermentation strands, sourdough starters, kefir cultures, and unique yeast strains — all blended in-house at their urban Copenhagen blendery. No concentrates. No flavourings. No preservatives. Every step from fermentation to bottle stays under one roof.
The result is something with genuine structure, nuance, and pairing potential — built for tasting menus and serious wine lists, not the zero-proof shelf at a grocery store.
For accounts that want to offer their non-drinking guests something worth talking about, Muri is the answer.
Available Products
| Product | CSPC | Case Configuration | Wholesale |
|---|---|---|---|
| Sherbet Daydream | W21857 | 6 x 750mL bottles | $27.99 |
| Fade to Black | W21858 | 6 x 750mL bottles | $27.99 |
Hand on Heart
Non-Alcoholic Wine | California, USA
Hand on Heart brings California wine country credibility to the non-alcoholic category — produced by the Miller Family Wine Company in collaboration with Iron Chef Cat Cora, and sourced from premium vineyards across recognized California AVAs.
The lineup covers the full table: Cabernet Sauvignon, Chardonnay, Sauvignon Blanc, and Rosé — all dealcoholized via Spinning Cone Column technology, which removes alcohol at low temperatures to protect aromatics and flavour integrity. The Sauvignon Blanc and Cabernet have both scored in the low 90s with The Tasting Panel Magazine.
Beyond the bottle, Hand on Heart is the first alcohol-removed wine brand to partner with Susan G. Komen — giving the brand a philanthropic angle that resonates with wellness-oriented and sober-curious consumers.
A solid, approachable option for accounts that want a recognizable California varietal range without the ABV.
Available Products
| Product | CSPC | Case Configuration | Wholesale |
|---|---|---|---|
| Cabernet Sauvignon | W21854 | 12 x 750mL bottles | $19.99 |
| Rosé | W21855 | 12 x 750mL bottles | $19.99 |
| Sauvignon Blanc | W21856 | 12 x 750mL bottles | $19.99 |
Nola Loves Free
Non-Alcoholic Wine | Valencia, Spain
Nola Loves Free is exactly what broad retail needs: a clean, approachable, no-fuss NA wine that earns repeat purchases without requiring explanation.
Made from sustainably grown Moscatel de Alexandria and Tempranillo grapes from Valencia DO, Nola uses arrested fermentation rather than dealcoholization — preserving the natural flavour, sweetness balance, and varietal character without added sugar, flavourings, or colourings. Gluten-free and vegan-friendly.
The result is fruit-forward and easy-drinking — a reliable everyday option for the growing segment of customers who want something genuinely wine-adjacent at an accessible price point.
Available Products
| Product | CSPC | Case Configuration | Wholesale |
|---|---|---|---|
| Red | — | 12 x 750mL bottles | $11.99 |
| Rosé | W22161 | 12 x 750mL bottles | $11.99 |
| White | W22162 | 12 x 750mL bottles | $11.99 |
Red coming soon
Weingut Rabl Verjus Spritz
Non-Alcoholic Sparkling | Kamptal, Austria
From a winery operating continuously since 1750 in one of Austria's most celebrated wine regions, this verjus spritz is the kind of product that makes the non-alcoholic category genuinely exciting.
Built on 73% underripe Zweigelt — harvested early to lock in peak acidity before sugar accumulates — and rounded with local Waldviertler herbs and Alpine spring water, it delivers exactly what the best cool-climate wines chase: electric freshness, textural grip, and a florality that doesn't tip sweet. Crisp, complex, and unmistakably Austrian.
For restaurants and by-the-glass programs, it's a natural aperitif — smart enough for a food pairing conversation, approachable enough to move without explanation.
Available Products
| Product | CSPC | Case Configuration | Wholesale |
|---|---|---|---|
| Verjus Spritz | W21849 | 12 x 750mL bottles | $14.99 |
About
With over 20 years in premium wine, hospitality, and beverage sales across British Columbia, I help retailers and restaurants build non-alcoholic programs that actually perform — not as a courtesy shelf, but as a genuine category. This isn't about replacing wine. It's about serving modern customers better, and giving buyers products worth believing in.
Andrew Melville Melville Creative Strategy andrew@creativestrategy.ca 604-602-0657
Samples available upon request — good products deserve a proper pour.